By CL Candles & More
Supporting a small business doesn’t always mean spending money — sometimes the smallest gestures make the biggest difference.
At CL Candles & More, every like, comment, share, and kind message helps our handmade dream grow. Whether you’re saving up for your next order or just want to help small makers in your community, here are ten easy and free ways to support small businesses right now.
💛 1. Like, Comment, and Share Their Posts
It takes two seconds, but it means everything. When you engage with a small shop’s posts on Facebook, Instagram, or Pinterest, it helps more people see them — which can directly lead to sales!
✨ Simple Ways to Help:
- Hit the ❤️ on new product posts
- Comment something encouraging (“So cute!” or “Adding this to my wish list!”)
- Share posts to your story or page to spread the word
💬 Cassie’s Note: “Every time someone shares one of my posts, I smile — because you’re helping my little shop reach someone new.”
🛍️ 2. Leave a Review
Reviews are like gold for small shops. They help build trust and show future customers what to expect.
✨ You Can Review:
- Your Etsy or Shopify purchase
- A craft show experience
- Even a Facebook recommendation!
💛 Cassie’s Tip: “If you loved your candle or tumbler, a quick review means the world — and helps others discover handmade products they’ll love too.”
☕ 3. Tag the Shop When You Use Their Products
Snapping a quick photo of your candle burning, your tee styled, or your tumbler filled with iced coffee helps more than you think!
✨ Share Ideas:
- Tag the business on Instagram or Facebook
- Use hashtags like #ShopSmall or #CassiesCustomCreations
- Mention the shop in local groups or posts
💬 Cassie’s Note: “Seeing my products in your homes brings my work full circle — it’s the best feeling ever.”
🎁 4. Recommend Them to Friends & Family
Word-of-mouth is still the most powerful marketing there is.
✨ How You Can Help:
- Mention small businesses when someone asks for gift ideas
- Tag them in local recommendation posts
- Share their business card or website link
🩶 Cassie’s Tip: One simple tag can introduce a handmade shop to a brand-new customer — and sometimes a lifelong supporter.
📦 5. Join Their Email List
Email subscribers are the first to hear about launches, markets, and exclusive deals. Even if you’re not shopping now, you’ll stay in the loop — and that helps shops plan inventory and gauge interest.
💌 Cassie’s Tip: “I always include a special thank-you or early access for my email subscribers — it’s my favorite way to connect personally.”
🕯️ 6. Save Their Products for Later
Wish lists and “favorites” help small shops too! When you favorite or add an item to your cart, it signals interest to the platform — and helps their listings appear more often.
✨ Try This:
- Favorite shops and items on Etsy
- Save pins on Pinterest
- Bookmark listings on Shopify for later
💬 Cassie’s Note: “Even if you come back months later, that little heart means so much.”
📸 7. Share Photos & Feedback
If you’ve bought something in the past, share how you use or style it! Customer photos help small shops show their products in real homes and everyday life.
✨ Examples:
- Your candle glowing beside a book
- Your tumbler with morning coffee
- Your T-shirt styled at a market or event
🪵 Cassie’s Tip: Real-life photos are powerful — they show potential buyers how cozy, practical, and beautiful handmade items truly are.
🌸 8. Attend Local Craft Shows & Markets
Even if you’re not shopping, showing up means so much! Stopping by, saying hi, and sharing a photo of your favorite booths helps makers gain visibility and confidence.
💛 Cassie’s Note: “Markets are some of my favorite days — not just for sales, but for the conversations and connections that happen there.”
💬 9. Send a Kind Message or Comment
Behind every small business is a real person who has good days, bad days, and everything in between. A quick message or comment can turn someone’s whole day around.
✨ Try This:
- Leave an encouraging comment like “Your work is beautiful!”
- Send a short DM saying “Love your shop — can’t wait to order someday!”
💛 Cassie’s Tip: “You’d be surprised how much one kind word can fuel a small business owner’s entire week.”
🤎 10. Keep Small Shops in Mind for Every Occasion
Even if you’re not shopping right now, remember your favorite makers when birthdays, holidays, or weddings come around.
✨ Gift Ideas from CL Candles & More :
- Candles & wax melts for cozy homes
- Custom shadow boxes for weddings or memorials
- Glass tumblers & tees for everyday gifts
💬 Cassie’s Note: “You don’t have to buy often — just remember us when you do. Every order truly makes a difference.”
💛 Final Thoughts
Supporting small businesses isn’t just about shopping — it’s about community. Every share, like, and kind word helps handmade shops grow and thrive.
At CL Candles & More, I’m endlessly grateful for every ounce of support — whether it’s an order, a comment, or just someone cheering from afar.
✨ Thank you for helping keep handmade alive — one small act of kindness at a time.
👉 Shop Handmade Creations
👉 Follow on Pinterest & Facebook
👉 Join Our Email List for New Launches & Markets